Up
Up's parent company is a major farm lender, but its links to factory farming are unclear
It is a brand of Bendigo and Adelaide Bank, which had $7.6bn of agribusiness lending at June 2026, including beef, dairy and mixed livestock. Bendigo has an internal animal welfare policy but no published exclusion on factory farming. Scroll down to ask whether they finance the industry and demonstrate consumer demand for more ethical banking.
Tell your bank to make its position clear on factory farming!
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Can we update you on our work, including other ways to tackle factory farm finance? You will be able to unsubscribe at any time.*
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A few easy steps to support
big changes
1. Engage with your bank
Contacting your bank is a powerful way to drive change. Banks use customer deposits to make their loans and investments, so if you tell them that you don’t want your money to finance factory farming, they recognise the risk of losing customers. Together, our engagement has the potential to shift vast sums away from this industry.
2. Check your bank, and switch if you can
If you don’t want to risk your money financing this industry, switching banks is a strong statement - but they need to be told why you’re leaving to make a difference.
3. Let us know below!
Understanding the actions you have taken is crucial for us to measure our impact and strengthen our efforts to push banks away from financing factory farming and other nature- destroying industries.
4. Share
By sharing our tool with friends, you can instantly increase your impact even further! If one person switches or engages using our tool, your impact is instantly doubled. If two do, then it’s tripled. If four do, then, well you get the point...
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